ST-KT is a news & analysis journal for businesses. Information basis of the publication are reviews and analytical articles, information from manufacturers, distributors, suppliers of construction and road machinery, agricultural machinery, commercial vehicles, equipment, components and spare parts. Designed for managers and engineering and technical personnel of enterprises
Target audience
CEOs and employees of manufacturers' companies, head officers of automobile enterprises, car plants, car maintenance centers, car shops, as well as owners of individual vehiclesHere are some figures
Format — A4 Circulation — 39,000 copies Periodicity — once in 2 months Volume — 76 pagesMore
All information about the advertiser company is automatically placed on the magazine website. At the advertiser's request, the issue that contains the advertising will be sent to the addresses provided by the advertiser. The opportunity of posting an article about the advertiser company (we will provide a photographer and journalist). Monthly updates about companies that show interest in the advertiser company. This is stipulated in our activities to distribute the publication through a unique reader feedback system.
Listing fee
| Volume in shares | Size (mm) | Cost, RUB (EUR) |
|---|---|---|
| 1/1 | 215 x 275 | 144 000 (2 086) |
| 1/2 | 215 x 13 | 81 000 (1 173) |
| 1/3 | 73 x 275 | 78 000 (1 130) |
| 1/4 | 96 x 126 | 43 300 (627) |
| 1/8 | 96 x 61,5 | 23 000 (333) |
| Double-page spread (2 inside pages) | 430 x 275 | 231 000 (3 347) |
| Super cover + bonus | 410 x 275 | 317 600 (4 602) |
| Second cover + bonus | 215 x 275 | 210 800 (3 055) |
| Third cover + bonus | 215 x 275 | 173 250 (2 510) |
| Fourth cover + bonus | 215 x 275 | 283 000 (4 101) |
Performance requirements
Requirements for bitmap files Bitmap images will be accepted only as CMYK TIFF and CMYK EPS files. The files shouldn’t be compressed. Resolution of bitmap images shall be 250-300 dpi (600 dpi for Bitmap). Monochrome images will be accepted as TIFF (EPS) Grayscale or Bitmap files. Requirements for vector files Vector images created in Adobe Illustrator, FreeHand and CorelDraw should be saved as EPS files (export the image from CorelDraw to EPS Placeable, from FreeHand – to Macintosh EPS / EPS with TIFF Preview for PCs. Do not include FreeHand Document. In Adobe Illustrator you can save the file as Illustrator EPS). All colours must be in CMYK scheme. The fonts used in the layout should be converted to curves.Discount for advertising frequency
| Advertising frequency | Discount |
|---|---|
| 4-5 issues | 10% |
| 6 issues and more | 15% |
| Article | 20% |
Dimensions of advertising modules
| 1/1 "for a bleed" | 210 x 290 (+5 mm on each side) |
| 1/1 | 186 x 258 |
| 1/2G* "for a bleed" | 210 х 141,5 (+5 mm on each side) |
| 1/2G* | 186 x 127,5 |
| 1/2V* "for a bleed" | 105,5 х 290 (+5 mm on each side) |
| 1/2V* | 91,5 х 258 |
| 1/3 "for a bleed" | 74 х 290 (+5 mm on each side) |
| 1/3 | 60 х 258 |
| 1/4 G* "for a bleed" | 210 х 76,25 (+5 mm on each side) |
| 1/4 G* | 186 х 62,25 |
| 1/4 V* | 91,5 х 127,5 |
| 1/8 | 91,5 х 62,25 |
