The AVTOKOMPONENTY business magazine is an effective way to expand your knowledge of the market and industry trends, as well as a unique opportunity to express your reasoned position on a specific issue (our editorial staff is ready to provide room for expert assessments). For companies interested in our information support, we are ready to offer an exclusive advertising campaign – provide an individual project for publishing, prepare presentations at the largest exhibitions in Russia and CIS countries, or send the magazine to specific addressees you are interested in. Our address base allows you to sample on a territorial basis, activity type and a number of other criteria. Information is updated on an ongoing basis. We will be happy to develop a strategy for promotional material – which will be the best for your company. The great experience and achievements of our professionals: experts, analysts, managers and designers – allow you to maximize the impact of information posted in the AVTOKOMPONENTY magazine
Target audience
CEOs and employees of manufacturers' companies, head officers of automobile enterprises, car plants, car maintenance centers, car shops, as well as owners of individual vehiclesHere are some figure
Format — A4 Circulation — 45,000 copies Periodicity — monthly Volume — 104 pagesMore
All information about the advertiser company is automatically posted on the magazine website. At the advertiser's request, the issue that contains the advertising will be sent to the addresses provided by the advertiser. The opportunity of posting an article about the advertiser company (we will provide a photographer and journalist). There are monthly updates about companies that show interest in the advertiser company. It is stipulated in our activities to distribute the magazine through a unique reader feedback system.
Listing fee
| Volume in shares | Size (mm) | Cost, RUB (EUR) |
|---|---|---|
| 1/1 | 215 x 275 | 153 150 (2 219) |
| 1/2 | 215 x 13 | 83 620 (1 211) |
| 1/3 | 73 x 275 | 66 100 (957) |
| 1/4 | 96 x 126 | 45 390 (657) |
| 1/8 | 96 x 61,5 | 24 310 (352) |
| 1/16 | 46,5 x 61,5 | 16 520 (239) |
| Double-page spread (2 inside pages) | 430 x 275 | 243 360 (3 526) |
| Super cover + bonus | 410 x 275 | 336 500 (4 876) |
| Second cover + bonus | 215 x 275 | 220 000 (3 188) |
| Third cover + bonus | 215 x 275 | 184 400 (2 676) |
| Fourth cover + bonus | 215 x 275 | 298 390 (4 324) |
Performance requirements
Requirements for bitmap files Bitmap images will be accepted only as CMYK TIFF and CMYK EPS files. The files should not be compressed. Resolution of bitmap images shall be 250-300 dpi (600 dpi for Bitmap). Monochrome images will be accepted as TIFF (EPS) Grayscale or Bitmap files. Requirements for vector files Vector images created in Adobe Illustrator, FreeHand and CorelDraw should be saved as EPS files (export the image from CorelDraw to EPS Placeable, from FreeHand – to Macintosh EPS / EPS with TIFF Preview for PCs. Do not include FreeHand Document. In Adobe Illustrator you can save the file as Illustrator EPS). All colours must be in CMYK scheme. The fonts used in the layout should be converted to curves.Discount for advertising frequency
| Advertising frequency | Discount |
|---|---|
| 6-8 issues | 10% |
| 9 issues and more | 15% |
| Article | 20% |
Dimensions of advertising modules
| 1/1 "for a bleed" | 215 x 275 (+5 mm on each side) |
| 1/1 | 191 x 243 |
| 1 / 2H * "for a bleed" | 215 x 134 (+5 mm on each side) |
| 1/2G* | 191 х 120 |
| 1/2V * "for a bleed" | 108 x 275 (+5 mm on each side) |
| 1/2V* | 94 x 243 |
| 1/3 "for a bleed" | 75,667 х 275 (+5 mm on each side) |
| 1/3 | 61,667 х 243 |
| 1/4 H * "for a bleed" | 215 х 72,5 (+5 mm on each side) |
| 1/4 G* | 191 х 58,5 |
| 1/4 V* | 94 х 120 |
| 1/8 | 94 х 58,5 |
| 1/16 | 45,5 х 58,5 |
